15 September 2010

Oprah Down Under

So we have all heard the big news that Oprah is going to film two shows at the Oprah, I mean Opera House, in December in Sydney. Here's a few more interesting facts:

$1.5M spent by Tourism Australia for 100 minutes of Oprah plus 150 of her staff and 300 audience members.
To run a 30 sec commercial on Oprah's tv show normally runs $120,000.
To run that same 30 sec commercial on her last episode next year, is $500,000-$1M.

I think OZ got away with a bargin and some pretty good air time!

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